This is a powerful tool that will drive free and natural traffic to your site, and help improve your Google Ranking by achieving better results for the following 'Engagement Metrics' :
Pageviews refer to a number of pages viewed or clicked on the site during the given time.
PAGES PER SESSION
Pages per Session is the average number of pages viewed during a session on your website.
Unique Pageviews indicates the number page views by new visitors for a specific page.
AVERAGE TIME ON PAGE
Average Time On Page is the average amount of time visitors spend on your pages.
CLICK THROUGH RATE
Click Through Rate (CTR) is the ratio of clicks to number of impressions in search engine results page.
AVERAGE SESSION DURATION
Average Session Duration is the ratio of the total duration of all sessions (in seconds) to number of sessions.
The concept is to exchange website visits to help each other improve Google rankings.
Remember this : all effort is worthless if nobody is visiting your website.
How do Google evaluate or judge user experience while a user is navigating a website? Google judge user experience by measuring engagement metrics (you can find all the engagement metrics in Google Analytics). Some of the more important engagement metrics are:
1. Sessions with search : total number of visitors who searched for your website in Googl search
2. Results Pageview / Search : total number of pages visited after clicking into your website from search results
3. Click Through Rate (CTR) : the percentage of users clicking into your website from search results
3. Pageview : total number of pageviews
4. Unique pageviews : total number of pageviews by new users
5. Avg. time on page : average time spent reading a page
6. Pages/session : average number of pages users navigated when visiting your site
7. Avg. session duration : average time spent navigating your website
8. Bounce rate : the percentage of users leaving your website without navigating to a second page
All the above engagement metrics will indicate to Google how your website is performing, for example :
A high 'Pageview' indicates that your website is being read by a lot of people.
A high 'Unique pageview' indicates that your website is attracting a lot of new users.
A high 'Avg. time on page' indicates that users find your page content useful and they are reading through your page content.
A high 'Pages/session' indicates that users find your website useful and they are reading more than 1 page
A high 'Avg. session duration' indicates that users find your website useful and they are spending more time on your website
A low 'Bounce rate' indicates that low percentage of users left your website right after they landed on the first page
Google can't read human's mind and therefore rely on these engagement metrics to judge user experience.
Google Analytics / Behavior / Site content / All Pages
How to use Ranking Tool to improve user experience
1. Add your URL
Add your URL by clicking the 'Enter New URL' button. Follow the simple steps to complete the form. After successful submission, your URL will be listed in the Ranking Tool Page.
2. Perform an organic search on other's URL and click the correct link in the search engine results page.
To start working on the tool, choose a URL from the list in Ranking Tool Page, do not go straight to the website of the chosen URL. Search for the URL in Google search instead. For instance, you chose www.abc.com , in the Google search text box, type 'abc.com website', Google will show a list of results. Click on the correct result to visit the chosen URL. (with this you are improving the 'Sessions with search' , 'Pageviews' , 'Unique Pageviews' and 'Click Through Rate' in Google Analytics)
3. Spend some time in the website
Navigate around the website (at least 3 pages) and spend at least 2 minutes on every page. (With this you are improving the 'Results Pageview / Search' , 'Bounce Rate' , 'Pages / Session' , 'Avg. Time on Page' , 'Avg. Session Duration' in Google Analytics).
4. Leave comments
Leave comments on the posts you find interesting. (With this you improve overall engagements by users)
5. Leave a message to the URL's owner (in the 'Post your answer' text box ), notifying :
♦ if you have organically searched for his/her website in Google search
♦ how much time you spent on each page
♦ how many pages have you visited
♦ in which posts you have left your comments
♦ remind the URL's owner to do the same for you.
6. Revisit websites
Revisiting websites is important. Revisit websites and leave the same message as in item 5 above. (This indicates to Google that the website is reliable and therefore users are revisiting the same website for more information)
7. Vote if you like the website you visited.
8. When your website is being visited by others
When your website is being visited, you will receive a message/answer notifying you on the information as stated in item 5 above. To reciprocate the effort, click onto the contributor's name listed in the 'Posted by' box (please see picture below). The contributor's URL will be listed. Click onto the URL, visit the website and leave a message as stated in item 5 when you are done.
We urge all users to be sincere and honest when using this tool. This is a Ranking Tool that will certainly have a significant impact in improving your ranking. Have fun and great success !!!